I wondered if the 'rolled paper' product was 'Yesterday's News?' I use it for ferrets, but not for cats (it creeps some of our cats out... go figure). I don't believe "Yesterday's News" is as inferior as the one you tested. For one thing, it does not exhibit the properties you describe for pressed paper (although that's what it is). I really like it.

I would recommend staying away from the 'pine' products though. I leaves an unnattractive pile of urine-soaked sawdust.

I'm surprised at how much feedback I've had for this article. It's pretty damn silly. . .

I used to work at an animal shelter and have probably tried nearly every single cat litter out there at one point or another. I don't know that I've tried the World's Best, but I do know that I hate pine litters, and wouldn't use them in my house. We had an informal policy to not use pine at the shelter because it would stick to the metal of the kennels, and we were also under the impression that it wasn't particularly sanitary.

I did use the other litters that I covered in the article specifically for it. There were a couple brands for each to make sure that one wasn't just a bad example of the style of litter. I didn't use Yesterday's News, so maybe it's a little different than PaPurr or the other brand that seems to be discontinued.

When it's time for another schlock news article I'm sure I can elaborate in greater depth for three more pages ;)