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General | Posted by Cameron at Oct. 23, 2008 - 6:12 pm


We love high budget sci fi and action as much as anyone, but who really starred in Iron Man? Robert Downey Jr? Sure, he made an appearance. But so did his co-stars Apple, Dell and Burger King. The Dark Knight? Christian Bale peeked his head in, but so did Canon, Nokia and Bang & Olufsen. Antrepo Design Industry has gone through some of our favorite films and remade the movie posters with a bit more honesty and brand awareness. The ads are a tad light on explosions, but they pack a mighty punch of truth and justice:


Every time I think about "ET", I want to devour a King Size bag of Reese's Pieces. I also remember that movie as the first to use product placement effectively on my poor little soul. Since then, we've watched tons of movies shed integrity to make a buck from sponsors. And it's even come back to haunt us lately. In the end, some might take it too far. But honestly, who didn't want to go buy that Nokia from The Matrix as soon as they left the theater?

Additional posters at the source: Antrepo
[Read Full Story at Gizmodo]
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